Plattsburgh, New York is a small town, located 60 miles south of the Montreal, Quebec, Canada border and 32 miles north of Burlington, Vermont. The most notable United States city near Plattsburgh is Lake Placid, New York, a modest village and the famed setting for the 1980 Winter Olympic Games where the U.S. men’s ice hockey team upset Russia to win the gold medal, better known as the “Miracle on Ice.”

In many ways the local Plattsburgh community is dependent upon the 300-acre New York state university for jobs, business, activities and attractions. In addition to the estimated 20,000 local residents, SUNY Plattsburgh attracts another 6,000 full-time college students who fill the local bars, restaurants and shopping malls. SUNY Plattsburgh brings to life what is, otherwise, a sleepy little town.

I was a full-time student at the State University of Plattsburgh at New York. I also served as sports editor for the award-winning college newspaper, Cardinal Points and assistant sports information director.

1986-87, my final year at Plattsburgh, was a historic year for the men’s ice hockey program. After two years of frustrating losses in the NCAA Final Four, Hoar had the men’s ice hockey program at Plattsburgh on the verge of the school’s first-ever national title. Anything less would have been a major disappointment for the college and community.

After a slow start, SUNY Plattsburgh caught fire, winning 27 straight games, a Division III NCAA record and school record. The Cardinals charged through the SUNY, ECAC and Division III tournaments and, in late March 1987, 4,000-plus rowdy students and local community supporters watched as SUNY Plattsburgh crushed SUNY Oswego 8-3, capturing the NCAA Division III title.

Three years after an entire city celebrated a national title, all traces of a NCAA title were gone. How? Why? The Price of Winning details the rise and fall of the Plattsburgh State Cardinals first-ever NCAA Division III title and takes you inside the investigation, the outcome and the impact in had on the small town community and program.

You can download a free chapter of the book here. I hope you will take the time to read it and email me your feedback. I can be reached directly at

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About the author

John Strubel

Hi. My name is John Strubel. Thanks for visiting my website. I write primarily about my passion: baseball. In addition, I occasionally publish posts and podcasts related to sports media, journalism and technology impacting the industry. You can also connect with me on social media @johnstrubel.

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